World Blood Donor Day is celebrated around the world on 14 June; to raise awareness about the need for safe blood and blood products to save lives. The day is also an opportunity to thank voluntary, unpaid blood donors for their life-saving gifts of blood.
Blood and blood products are essential resources for effective management of women suffering from bleeding associated with pregnancy and also childbirth; children suffering from severe anemia due to malaria and malnutrition; patients with blood and bone marrow disorders, inherited disorders of hemoglobin and immune deficiency conditions; victims of trauma, emergencies, disasters and accidents; as well as patients undergoing advanced medical and surgical procedures.
The need for blood is universal, but access to safe blood and safe blood products for all those who need it is not. Shortages of safe blood are particularly acute in many countries in the Western Pacific Region.
This year, the World Blood Donor Day slogan is “Donating blood is an act of solidarity. Join the effort and save lives”, and aims to draw attention to the roles that voluntary blood donations play in saving lives; and enhancing solidarity within communities.
The specific objectives of this year’s campaign are to:
- Thank blood donors in the world and create wider public awareness of the need for regular, unpaid blood donation
- Highlight the need for committed, year-round blood donation to maintain adequate supplies and achieve universal and timely access to safe blood transfusion
- Recognize as well as promote the values of voluntary unpaid blood donation in enhancing community solidarity and social cohesion
- Raise awareness of the need for government investment to build a sustainable and resilient national blood system and increase collection from voluntary no-remunerated blood donors.
A particular activity that countries in the world are encouraged to implement for this year’s campaign is to disseminate to various media outlets stories of people whose lives have been saved through blood donation as a way of motivating regular blood donors to continue giving blood, and to motivate people in good health who have never give n blood to begin doing so.
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