Become a Digital Marketer in 12 Weeks

Help businesses succeed by unlocking the power of online strategies to boost brand visibility, engage customers, and drive conversions.

Start date: 3rd February, 2025

Duration: 3 months

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What you’ll learn

Content Marketing

SEO

Email marketing

Funnel optimization

Google and Facebook Ads

Program overview

Month 1- Foundations

You will learn practical skills such as SEO and content marketing fundamentals, learning to optimize content for search engines and attract targeted traffic. You’ll also explore email marketing strategies and automation techniques, discovering how to design impactful campaigns and automate workflows to nurture leads. By the end of the month, you’ll have a solid grasp of advanced digital marketing strategies and brand management principles, equipping you with the knowledge to build and maintain a compelling brand presence across digital platforms. These foundational skills will prepare you for more specialized and hands-on projects in the following months, setting the stage for your career in digital marketing.
Month 2- Guided Project
In the second month, you’ll work on practical projects to apply key concepts:

Project 1: Design and run targeted Email Marketing Campaigns. You’ll segment audiences, create compelling content, and use automation tools to nurture leads and boost conversions.

Project 2: Develop and implement an SEO strategy to improve website visibility and organic search rankings. You’ll analyze keywords, optimize SEO factors, and track performance for sustainable growth.
Month 3- Capstone Project

In the final month, you’ll complete a capstone project focused on launching an Online Marketing Campaign for a real brand of your choice.

Your goal is to develop and execute a cohesive social media content strategy to build product awareness, engage target audiences, and drive sales, aiming to reach at least 10,000 individuals.

This project will allow you to apply the skills learned throughout the course—digital marketing strategies, content creation, audience targeting, and campaign optimization. Successfully completing it will demonstrate your ability to plan and execute comprehensive online marketing campaigns, preparing you to make a significant impact in digital and social media marketing.

Get Trained

Get Mentored

Get Hired

Over 20k+ learners

Choose how you learn

Online Class – Learn Now, Pay Later!

Join our flexible online classes from anywhere and Take advantage of our Learn Now, Pay Later plan. You only need to pay a registration fee of ₦20,000.

Physical

Experience hands-on learning on our Abuja campus. The full payment for the physical class is ₦150,000. You can either pay via bank transfer or visit our campus to make the payment.