Digital Marketing Bootcamp
Become a digital marketing powerhouse in this action-packed 3-month Digital Marketing Bootcamp. Dive deep into essential channels like Social Media Marketing, Content Marketing, SEO, Email Marketing, Marketing Automation, and Pay-per-Click Advertising. Get the practical skills and strategic insights you need to launch successful campaigns, drive traffic, and convert leads into loyal customers.
Course Structure:
- Schedule: Monday-Friday for 3 months
- Weekly Flow:
- 3 x Recorded Videos (Mon, Tue, Wed): Learn key concepts and techniques through engaging video modules featuring expert instructors and real-world examples.
- 1 x PDF Reading Material (Thurs): Reinforce your understanding with detailed summaries, additional resources, and practice questions.
- 1 x Live Session (Fri): Q&A sessions with experienced digital marketing professionals to clarify doubts, troubleshoot challenges, and receive personalized feedback.
- 1 x Weekly Assignment: Apply your skills to practical projects, building a robust portfolio and tangible results.
Covered Topics:
- Social Media Marketing: Master organic and paid strategies on popular platforms like Facebook, Instagram, LinkedIn, and Twitter. Learn community building, content creation, influencer marketing, and ad campaign management.
- Content Marketing: Craft compelling content that attracts, engages, and converts your target audience. Explore blog writing, SEO optimization, video marketing, email marketing integration, and content analytics.
- SEO (Search Engine Optimization): Understand how search engines work and optimize your website and content for higher rankings. Learn keyword research, on-page optimization, link building, and technical SEO strategies.
- Email Marketing: Build effective email campaigns to nurture leads, drive sales, and boost customer loyalty. Master email list segmentation, automation tools, copywriting techniques, and campaign analytics.
- Marketing Automation: Automate repetitive tasks and streamline your marketing efforts. Learn how to leverage automation platforms to personalize customer journeys, trigger targeted campaigns, and maximize efficiency.
- Pay-per-Click Advertising (PPC): Master popular PPC platforms like Google Ads and Facebook Ads. Learn campaign setup, budgeting, targeting, keyword selection, ad copywriting, and conversion optimization techniques.
Course Benefits:
- Become Job-Ready: Gain the skills and knowledge sought-after by digital marketing employers.
- Build a Portfolio: Showcase your projects and expertise to potential clients or employers.
- Level Up Your Marketing: Enhance your existing marketing skills and take your career to the next level.
- Network with Peers: Connect with fellow digital enthusiasts and build your professional network.
Course Outline:
Month 1:
- Introduction to Digital Marketing & Social Media Fundamentals
- Organic & Paid Social Media Strategies for Different Platforms
- Content Marketing: Creating & Distributing Engaging Content
- SEO Masterclass: Optimizing Your Website for Search Engines
Month 2:
- Email Marketing: Building Nurturing Relationships with Leads
- Marketing Automation: Powering Up Your Marketing Efforts
- Paid Advertising Powerhouse: Google Ads & Facebook Ads
- Data & Analytics: Measuring Success & Optimizing Campaigns
Month 3:
- Advanced Digital Marketing Strategies & Case Studies
- Building Your Personal Brand & Networking in the Digital World
- Portfolio Building & Career Readiness
- Final Project & Showcase: Pitch Your Next Big Campaign
Application Fee Payment Option
Bank Payment
Want to pay through direct bank deposit or bank transfer? Pay the Botcamp Application fee of N20,000 to our corporate account:
Account name: Terraskills Learning Systems Ltd
Account number: 1023537179
Bank: UBA
Send receipt to 081 555 55 710
Online Payment
Want to pay Online? Click to Pay the Botcamp Application fee of N20,000.