Course

Digital Marketing

Become a Digital Marketer in 12 Weeks

Help businesses succeed by unlocking the power of online strategies to boost brand visibility, engage customers, and drive conversions.

Next Cohort:

15th Oct 2025

Duration:

3 Months

Investment Fee:

N250,000

What you’ll learn

Program Overview

You will learn practical skills such as SEO and content marketing fundamentals, learning to optimize content for search engines and attract targeted traffic. You’ll also explore email marketing strategies and automation techniques, discovering how to design impactful campaigns and automate workflows to nurture leads. By the end of the month, you’ll have a solid grasp of advanced digital marketing strategies and brand management principles, equipping you with the knowledge to build and maintain a compelling brand presence across digital platforms. These foundational skills will prepare you for more specialized and hands-on projects in the following months, setting the stage for your career in digital marketing.

You can track your business growth results through detailed performance reports and analytics dashboards. We provide insights on key metrics such as website traffic, lead generation.

In the final month, you’ll complete a capstone project focused on launching an Online Marketing Campaign for a real brand of your choice. Your goal is to develop and execute a cohesive social media content strategy to build product awareness, engage target audiences, and drive sales, aiming to reach at least 10,000 individuals. This project will allow you to apply the skills learned throughout the course—digital marketing strategies, content creation, audience targeting, and campaign optimization. Successfully completing it will demonstrate your ability to plan and execute comprehensive online marketing campaigns, preparing you to make a significant impact in digital and social media marketing.

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