Become a Digital Marketer in 12 Weeks
Help businesses succeed by unlocking the power of online strategies to boost brand visibility, engage customers, and drive conversions.
Learn at your own pace
4th February, 2026
3-months
What you will learn
- Content Marketing
- On-page & Off-page SEO
- Content Marketing
- Email marketing
- Google Keyword Planner
- Meta Ads
Program Overview
Month 1 - Foundations
This module introduces digital marketing concepts, compares traditional and digital marketing, and explains content marketing fundamentals. Learners are taught how to create marketing content using Canva and understand how to design basic visuals for online platforms.
Month 2 - Guided Project
This module focuses on building a social media marketing strategy, creating a content calendar, and managing consistent posting. Learners are introduced to Meta advertising, including setting up a Meta Ads account and running ad campaigns using Meta Business Suite.
Month 3 - Capstone Project
This module covers the basics of email marketing, using Mailchimp to create and manage email campaigns, and understanding email automation. It also introduces search engine optimization, including on-page and off-page SEO, as well as keyword research using Google Keyword Planner.
- Physical
- Online
N250,000
N150,000
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